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Morphius Records Newsletter
Co-founded in 1978 by Chris Cutler, London-based ReR Megacorp remains a musician-led independent label after almost 40 years. Blithely disregarding market wisdom, it continues to release titles across a wide spectrum of genres.
ReR is home to cult bands This Heat, Henry Cow, Faust, Art Bears, The Necks...
(Our Current Featured Band)
Archers of Loaf, along with Superchunk and Polvo helped put North Carolina on the indie-rock map in the early 1990’s. Archers music is often compared to the post-modern pop of Pavement, which is only a partially accurate comparison. Although the band shares certain key elements with Pavement such as fractured song constructions, abstractly witty lyrics and clangorous guitars, Archers were more rooted in punk and noise rock. Archers took the dissonance, white noise, and angularity to greater extremes, and played with more overt commitment and enthusiasm in concert
Following their first single “Wrong”, the band signed with California-based Alias records. Their second single “Web In Front”, established the band as mainstay on the college rock scene and gained them an increasingly larger fanbase.
Their full length Alias debut “Icky Mettle” with its a collage of spiky guitar riffs and tuneful mumbling was heralded by many as the best indie-rock record of 1993. In 1994, the Archers released Vs. The Greatest of All Time, a five-song concept EP. 1995's Vee Vee followed a similar template, still skipping between noise and harmony, seriousness and absurdity, but sounding more well rounded and better produced.
Vee Vee proved to be an even bigger hit on college radio than its predecessors. The album landed in the CMJ Top Five, and even got some press from the hipper mainstream media outlets. 1996 saw the release The Speed of Cattle, a collection of B-sides, singles, and John Peel session tracks.
Archers of Loaf released their third proper album, “All the Nation's Airports” in late 1996. The record showed the band moving into quieter, more layered territory. The band's fourth proper album, 1998's White Trash Heroes, continued its exploration of calmer, more spacious sounds, and began to incorporate keyboards and samples. However, their marathon touring commitments were contributing to a sense of stagnation within the group. After the supporting tour for Heroes, the Archers decided to call it quits. A live album recorded at that tour's Chapel Hill show, Seconds Before the Accident, was released posthumously in 2000.
Singer Eric Bachman has since devoted time to his long-standing side project, Barry Black and started a new band, Crooked Fingers, which explores folkier sounds than Archers.
The music of Archers of Loaf has influenced scores of indie-rock and proto-emo bands such as Hot Rod Circuit, Braid and The Promise Ring just to name a few. Morphius records are proud to distribute the entire Archers of Loaf discography as well as many other great Alias releases.